Tuesday December 1ST

    Day

  • DAY 1
  • Networking Activities
  • One on One Sessions
  • Panel Discussions
  • Others

  • 09:00 - 09:50 | 50 mins

    Free-to-air broadcasters going OTT: new strategies  

    • SVOD, Freemium and AVOD alternatives
    • Catch up and VOD library monetization
    • FTA broadcasters as OTT integrators
  • 09:50 - 10:20 | 30 mins

    Break & Networking  

  • 10:20 - 11:10 | 50 mins

    OTT integration in Pay TV  

    • Challenges and barriers for STB app integration
    • Add on, carrier billing and partnership models
    • From D2C to D2B2C: what is coming?
  • 11:10 - 11:40 | 30 mins

    Break & Networking  

  • 11:40 - 12:30 | 50 mins

    Addressable TV advertising in OTT & Pay TV  

    • Spot replacement in linear TV and OTT
    • Pre roll to monetize catch up and channel switching
    • New monetization opportunities with Android TV and connected devices
  • 13:30 - 14:30 | 60 mins

    Lunch & closing remarks