Tuesday December 1st

The standard time zone on our agenda is Mexico City  UTC-6h

    Day

  • DAY 1
  • Networking Activities
  • One on One Sessions
  • Panel Discussions
  • Others

  • 09:00 - 09:10 | 10 mins

    Opening & Welcome  

  • 09:10 - 09:55 | 45 mins

    Free-to-air broadcasters going OTT: new strategies  

    • SVOD, Freemium and AVOD alternatives
    • Catch up and VOD library monetization
    • Multiplatform & social networks monetization and engagement
  • 09:55 - 10:10 | 15 mins

    Break & Networking  

  • 10:10 - 10:55 | 45 mins

    OTT integration in Pay TV  

    • Challenges and barriers for STB app integration
    • Add on, carrier billing and partnership models
    • FTA broadcasters as OTT integrators
  • 10:55 - 11:10 | 15 mins

    Break & Networking  

  • 11:10 - 11:55 | 45 mins

    Addressable TV advertising in OTT & Pay TV  

    • Spot replacement in linear TV and OTT
    • Pre roll to monetize catch up and channel switching
    • New monetization opportunities with Android TV and connected devices
  • 11:55 - 12:10 | 15 mins

    Break & Networking  

  • 12:10 - 12:55 | 45 mins

    Multiplying OTT monetization: advertising, subscription and PPV  

    • Premium subscription strategies without ads
    • SVOD models without ads for FTA broadcasters
    • Content strategy & audience growth
    • Retention and multi-platform delivery
  • 12:55 - 13:10 | 15 mins

    Break & Networking  

  • 13:10 - 13:55 | 45 mins

    THE NEW CHALLENGES OF VIDEO STREAMING  

    • The boom of streaming in the pandemic
    • How to manage 4K video streaming?
    • Is HDR coming from streaming?
  • 13:55 - 14:10 | 15 mins

    Break & Networking  

  • 14:10 - 14:55 | 45 mins

    PAY TV MOVES TOWARDS THE NEW OTT ERA  

    • DTH & OTT strategies
    • Hybrid STBs, vMVPDs and competition with cable
    • The new challenges of content security
  • 14:55 - 15:10 | 15 mins

    Break & Networking  

  • 15:10 - 15:55 | 50 mins

    The future of cable operators in the era of D2C  

    • The impact of the arrival of main D2C in 2021 in Latin America
    • The new role of cable operators: aggregators or access providers?
    • The value of local operators and the future of small TV networks