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09:00 - 09:10 | 10 mins
Opening & Welcome
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09:10 - 09:55 | 45 mins
Free-to-air broadcasters going OTT: new strategies
- SVOD, Freemium and AVOD alternatives
- Catch up and VOD library monetization
- Multiplatform & social networks monetization and engagement
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09:55 - 10:10 | 15 mins
Break & Networking
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10:10 - 10:55 | 45 mins
OTT integration in Pay TV
- Challenges and barriers for STB app integration
- Add on, carrier billing and partnership models
- FTA broadcasters as OTT integrators
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10:55 - 11:10 | 15 mins
Break & Networking
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11:10 - 11:55 | 45 mins
Addressable TV advertising in OTT & Pay TV
- Spot replacement in linear TV and OTT
- Pre roll to monetize catch up and channel switching
- New monetization opportunities with Android TV and connected devices
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11:55 - 12:10 | 15 mins
Break & Networking
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12:10 - 12:55 | 45 mins
Multiplying OTT monetization: advertising, subscription and PPV
- Premium subscription strategies without ads
- SVOD models without ads for FTA broadcasters
- Content strategy & audience growth
- Retention and multi-platform delivery
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12:55 - 13:10 | 15 mins
Break & Networking
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13:10 - 13:55 | 45 mins
THE NEW CHALLENGES OF VIDEO STREAMING
- The boom of streaming in the pandemic
- How to manage 4K video streaming?
- Is HDR coming from streaming?
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13:55 - 14:10 | 15 mins
Break & Networking
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14:10 - 14:55 | 45 mins
PAY TV MOVES TOWARDS THE NEW OTT ERA
- DTH & OTT strategies
- Hybrid STBs, vMVPDs and competition with cable
- The new challenges of content security
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14:55 - 15:10 | 15 mins
Break & Networking
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15:10 - 15:55 | 50 mins
The future of cable operators in the era of D2C
- The impact of the arrival of main D2C in 2021 in Latin America
- The new role of cable operators: aggregators or access providers?
- The value of local operators and the future of small TV networks
